Issues with tanning

"Why are you staying in shade? It's a nice sunny day."
"No thanks, I am fine here."
"Don't you want to get tanned?"
"You know, when fair skinned people get a tan, people think that they recently came back from an exotic vacation spot, or have spent time on sunny warm beach resorts such as French Riviera or Caribbean. It becomes a status symbol. People love to talk about what they did or did not do on that vacation."
"What does this has to do with you?"
"Any more tanning than my original natural skin color, and I would be fending off questions from people about my recent trip to Niger."